Omnichannel

Sell everywhere,
manage in one place

WooCommerce, Shopify, B2B, EDI: your stock and orders always in sync, with no manual work.

Customers expect to be able to buy wherever and whenever they want. Deskflow makes it possible to work across multiple sales channels without your stock falling out of sync or your team having to do double work.

Every sale, whether through your own webshop, a physical shop or via EDI, is processed instantly. No overselling, no confusion, no manual corrections.

Every channel connected
WooCommerce, Shopify, B2B, EDI: one platform for everything.
Real-time stock update
A sale on one channel instantly reduces availability on every other channel.
Centralised reporting
Revenue, margin and bestsellers per channel — always in one overview.
+35%
More revenue by being active on multiple sales channels
0
Cases of overselling after implementing Deskflow
8+
Sales channels and platforms directly connected
−80%
Less time spent on manual stock and price management per channel
Real-time synchronisation

One sale, everywhere
processed in seconds

As soon as a customer buys something, through any channel, Deskflow adjusts available stock across every other channel. No manual adjustments, no delay, no more overselling.

  • Bidirectional sync with WooCommerce, Shopify, Lightspeed and Mijnwebwinkel
  • Integration with EDI
  • Set a stock buffer per channel to spread risk
  • Automatic blocking when the stock limit per channel is reached
See how synchronisation works
🔄 Stock synchronisation — Live
🛒
WooCommerce
42 pcs. available
🏪
EDI
42 pcs. available
🟢
Shopify
42 pcs. available
↕ Real-time sync via Deskflow ↕
Centrale voorraad — Monitor 27" 4K
42 st.
⚡ Live
WooCommerce sale −1 → stock updated across every channelnow
EDI: 3 items shipped2 min
Shopify sale −2 → webshop stock adjusted14 min
Channel insight

Know what works on
every sales channel

Not every product sells equally well on every channel. Deskflow shows you revenue, bestsellers and margins per channel, so you can smartly fine-tune your assortment and pricing strategy.

  • Revenue and margin per channel in one overview
  • Automatic reporting via the Power BI integration
  • Filter and export bestsellers per platform
  • Channel costs factored into margin calculation
See the reporting in the demo
📊 Reporting — 2026
ChannelRevenueOrdersvs. last month
🛒 WooCommerce Best€ 18.42084↑ +12%
🏪 Lightspeed€ 11.29047↑ +4%
🟢 Shopify New€ 5.84038↑ +29%
🏬 Mijnwebwinkel€ 3.21019↓ −3%
Total revenue across every channel€ 38.760

"From setup to first orders: everything went more smoothly than expected. Working with the Deskflow team wasn't just efficient, it was genuinely enjoyable. The support is excellent, and we're looking forward to continuing this way."

BG
★★★★★
Bart Geerkens
Director — Damigiana
Product feed management

Your products on
every platform automatically

Deskflow manages your product feeds for every connected platform from one central catalogue. Change a price and every channel, such as WooCommerce, Shopify and Lightspeed, is updated within moments.

  • Central product catalogue with specific prices per channel
  • Automatic feed updates to WooCommerce, Shopify and Lightspeed
  • Channel-specific product descriptions and custom fields
  • Integration with Sendcloud for automatic shipping
Book a consultation about your channels
🌐 Product feeds — Live statusSyncing
Monitor 27" 4K — SKU-4821
WooCommerce · EAN: 5060001234567
€ 459,00
Webshop price
✓ Live
Monitor 27" 4K — SKU-4821
Lightspeed · EAN: 5060001234567
€ 459,00
Shop price
✓ Live
Keyboard Pro — SKU-2190
Shopify · EAN: 5060009876543
€ 129,00
Shopify price
⚠ Review

Frequently asked questions

Everything about selling omnichannel with Deskflow

Deskflow supports WooCommerce, Shopify, Lightspeed, Mijnwebwinkel and Prestashop. For physical shops, Deskflow works together with barcode scanners and POS systems. Have a different platform? Ask about our API options.
Deskflow supports EDI for orders, deliveries and invoicing. You can use the integration via Babelway or another EDI provider.
Yes, Deskflow supports specific prices per channel. You can set a separate sale price for each platform from the central product catalogue. Handy for optimally managing margins per channel.
Deskflow automatically adjusts availability across every connected channel. You can also set a stock buffer per channel (for example, reserving 5 units for your WooCommerce webshop) to prevent selling stock you don't have.
Changes are scheduled instantly and applied within minutes, depending on the platform's API limits. For WooCommerce and Shopify, the sync is usually completed within seconds. Lightspeed and Mijnwebwinkel are updated via a short polling interval.
Yes, Deskflow supports physical shops as a fully-fledged sales channel via Shopify POS or Deskflow's own POS system using barcode scanners. Sales via the POS system are processed instantly and the central stock is updated, just like an online order.

Ready to get started?

Sell through every channel, manage in one place

Book a no-obligation consultation and discover how Deskflow strengthens your omnichannel strategy.